Clik here to view.
2012 Year in Review
skmgroup SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. We seem to say it every December, but doesn’t it seem like this truly was a humdinger of a year? So much...
View ArticleClik here to view.
The Power of Referral—Building Excitement, Generating Revenue
skmgroup SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. In April 2012, SKM Group automotive client Identifix looked to us to revamp their referral program. The...
View ArticleClik here to view.
ADDYs 2013: Booze, Bites and Bragging Rights
skmgroup SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. Last Friday, SKM Group headed to the Buffalo Museum of Science for “ADDYs 2013: The Science of...
View ArticleClik here to view.
B-to-B Direct Marketing: The Keys to Success
skmgroup SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. In business-to-business (b-to-b) direct marketing, there are three main factors that are critical to a...
View ArticleClik here to view.
2013: Good Action and Good Growth
skmgroup SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. According to the Chinese Calendar, 2013, the Year of the Snake, is marked by steady progress and attention...
View ArticleClik here to view.
Drawing Up Success: An Identifix Video Case Study
Rob Murphy SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. The best marketing decisions should be rooted in knowledge of your consumer and market. This can improve...
View ArticleClik here to view.
Going Paperless: The High Risk/High Reward Marketing Approach to Unscripted...
Matt Cascarino SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. Like rollercoasters and nose-to-tail eating, using unscripted video to communicate your company’s...
View ArticleClik here to view.
Getting a Taste of Client Travel
Tim Marren SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. Some will tell you that traveling for work is tedious and never fun. They’re liars. All of them. See,...
View ArticleSKM Group Reaps Rewards at the ADDYs
skmgroup SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. Agency wins two Silver; three individual awards, including Student Best in Show Depew, N.Y. – SKM Group, a...
View ArticleClik here to view.
Matt Cascarino: Our New Executive Creative Director Has Turned to the Dark Side
Tara Erwin SKM Group - Buffalo Advertising Agency - Creating results through targeted marketing. One might argue that Matt Cascarino, our new Executive Creative Director (ECD), knows SKM Group better...
View Article
